A primer on voiceover demos - Carrie Olsen Voiceover

A primer on voiceover demos

When should you make a demo? What is it for? Get the highlights on voiceover demos in this five-minute video.

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This video offers a very high-level view of demos. Namely when to record a demo and what to use it for. Here is a highlight of those highlights 🙂

  • A demo is a highlight reel of your best work (like how much I’m using the word “highlight” here?)
    • You can put it on your website
    • You can try to get agency representation with it
    • You can send it to potential clients to showcase your abilities
    • You can post it on pay-to-play sites
  • You should display a range of styles/tones on your demo
  • Putting together a quality demo is an art and a science
  • Work with a qualified demo producer and/or coach to make your demo
  • Don’t make a demo as a first move when you get into the voiceover industry
  • A good, professional demo will cost you
  • BUT you can make a homemade sample reel in the meantime to post on your site and on pay-to-plays; the DIY demo is not meant to be sent to agencies


How and when to create a voice over demo reel is a subject often discussed in The Voice Over Success Intensive Membership.

Voiceover Success Intensive

Learn voiceover in a supportive community! Learn the basics of recording, marketing, and more.

Carrie Olsen

I'm a full-time professional voice actor and voiceover business coach. I have done work for Taco Bell, REI, BNSF Railway, Bank of America and ESPN to name a few. I dreamed up this community of voice actors to connect, grow, learn and get mentorship from each other. We're the most dedicated group of voice actors on the net, and we're here to help each other build and sustain profitable voiceover businesses.

Carrie Olsen Voiceover